Launch giveaway

The cleanest way to do your laundry.

How it works

Tear pre-measured strip.

Place strip in the machine.

Add laundry to the machine.

Voila! Enjoy your best clean ever.

What's the Dip-ference?

The future of laundry detergent is ultra powerful yet more sensitive than ever. Super convenient but affordable. 

And, plant based, zero waste, zero mess & climate positive...

The old way

  • Billions of single-use plastic jugs & boxes chucked every year.

  • 25+ toxic chemicals & micro-plastics in every load of washing.

  • Messy, overpackaged and takes up your whole cupboard.

The new way

  • 100% plastic free, biodegradable strips and compostable packaging.

  • Simple, clean and natural plant-based ingredients.

  • Lightweight, letterbox friendly and gives you up to 90% more space.

Making life clean and simple.

With effortless results

Laundry Detergent Reimagined.

4 reasons why everyone is switching to Dip.

Ultra convenient and versatile

For a regular load, simply tear off the pre-measured strip. However, the beauty of our strips is their versatility, you can use as much or as little as you want depending on your requirements. Saving you time, energy and money!

Perfect for any kind of washing

Our strips instantly dissolve in any temperature water, hot or cold. You can even hand wash more delicate items! They are powerful but hypoallergenic and great for the sensitive skin, and are compatible with every machine (HE included).

Up to 6x more powerful clean

Liquid and capsule detergents are often up to 90% water, leaving very little detergent left to clean your clothes. Dip ultra-concentrated strips are liquid-less and purely detergent, meaning there is no skimping on the quality of clean to increase profits.

Lightweight and climate positive

With our sleek strips and packaging, you can save up to 90% more space in your cupboards, but that's not it. If everyone were to switch to strips, we could remove billions of plastic containers per year and CO2 the equivalent of taking 27 million cars off the road every day!

100 strips = 1kg plastic cleaned up

In partnership with our friends at the 'Big Blue Ocean Clean Up' Charity, we clean up 1kg of plastic from the ocean for every 100 laundry strips purchased by you.



Questions? We've got answers.

What are Dip Laundry Strips' ingredients?

Fragrance Free

- Anionic Surfactant: A natural active cleaning ingredient


- Non-ionic Surfactant: A biodegradable grease remover and in combination with Anionic Surfactant provide resistance to hard water.


- Polyvinyl alcohol: A non-toxic, biodegradable polymer that acts as a fabric softener.


- Sodium Citrate: A salt based ingredient, naturally occurring in fruit. It works to balance ph levels and soften hard water.


- Coconut Oil Extracts: A natural soap cleanser, cleanses the skin of bacteria and dirt.


- Sapindus Mukurossi Extracts: A fruit extract that works as a cleansing agent.


- Bacteriostatic Agent: A biological agent that stops bacterial growth, without killing the organisms.


- Enzyme: A naturally occurring proteinase that aids the break down of tough stains, particularly in cold water.


The enzyme myth: It is a common misconception that enzymes in biological laundry detergent cause skin irritation, this is in fact a myth. The primary reason for skin irritation is the alkaline ph level which is often up to 10 in regular Laundry Detergents (Bleach is 12+). Our strips have a neutral ph (7) which is the equivalent of water, they are hypoallergenic and great for sensitive skin.


Why we use enzymes: Enzymes are naturally occurring proteins that help breakdown tough stains, especially in cold water. They enable people to do more cold water laundry and to put delicate clothes (e.g. silk) in the same washes. Saving a lot of energy and reducing environmental impact.


Fresh Linen

- The same as above with the addition of 'Fresh Linen Fragrance'.













How many strips should I use?

- Small load = half strip (tear strip off and tear in half again)

- Regular load = 1 strip

- Large or very soiled load = 2 strips (1 whole sheet)















Is Dip safe for sensitive skin?

Yes, our laundry strips are hypoallergenic and great for sensitive skin. They have a neutral ph level (7), the equivalent of water. If you are at all concerned, we recommend our 'Fragrance Free' option and to test on select garments first.















Can Dip be used with delicate fabrics?

Yes, our laundry strips are designed to be used with all fabrics and are especially designed for great cleaning power in cold water washes. Nevertheless, if you are at all concerned, we recommend testing on select garments first.















Can I use Dip in an H.E. (high efficiency) machine?

Yes. Our laundry strips do not contain a concentration of suds like most liquid or powder detergents so they work effectively in H.E. machines.















Is Dip tested on animals?

No! Dip products are never tested on animals by us or our manufacturers.















Is Dip vegan?

Yes. All of our products are vegan and cruelty free.















Is Dip safe?

Yes, when used as intended our products are perfectly safe. Keep out of reach of children and if they are consumed or come in contact with eyes, seek medical attention.















How and where are Dip Laundry Strips made?

Dip Laundry Strips are made in our hydroelectric, renewable energy manufacturing plant in Shanghai. All of our products are made to the highest quality standards and are completely cruelty free. We are totally transparent about how and where all of our products are made and are proud of our fantastic manufacturing partners.















Do I need to use fabric softener as well as Dip?

No, our strips contain a natural fabric softener. 


However, it is down to personal preference, some people like to use it for extra softness and scent.















Do I need to use water softener with Dip?

No, our strips contain a natural water softener. Nevertheless, if you line in an area with particularly hard water you may still want to add some extra water softener.















Are your strips suitable for septic tanks?

Yes! Our strips are certified biodegradable and completely phosphorus free.